{"id":3955,"date":"2010-12-03T07:51:21","date_gmt":"2010-12-03T12:51:21","guid":{"rendered":"http:\/\/blogs.discovermagazine.com\/collideascape\/?p=3955"},"modified":"2010-12-03T07:51:21","modified_gmt":"2010-12-03T12:51:21","slug":"fearing-the-findings-on-fear-messaging","status":"publish","type":"post","link":"https:\/\/www.keithkloor.com\/?p=3955","title":{"rendered":"Fearing the Findings on Fear Messaging"},"content":{"rendered":"<div style=\"overflow: hidden; color: #000000; background-color: transparent; text-align: left; text-decoration: none; border: medium none;\">\n<div style=\"overflow: hidden; color: #000000; background-color: transparent; text-align: left; text-decoration: none; border: medium none;\"><strong> <a href="https://rgprincipal.com/equipo-chile/"></a> UPDATE:<\/strong> <em>Joe Romm and Brad Johnson respond in the comment thread. <\/em><\/div>\n<\/div>\n<p> 
<a href="http://www.amandasatoz.com/?page_id=1536">http://www.amandasatoz.com/?page_id=1536</a> If you&#8217;re a climate blogger who often <a href=\"http:\/\/climateprogress.org\/2010\/11\/15\/year-in-climate-science-climategate\/\" target=\"_blank\">plays up<\/a> the most potentially catastrophic consequences of global warming, and a new <a href=\"http:\/\/docs.google.com\/viewer?a=v&amp;q=cache:Vf10r0Rbi-sJ:willer.berkeley.edu\/FeinbergWiller2011.pdf+&amp;hl=en&amp;gl=us&amp;pid=bl&amp;srcid=ADGEEShe3kDhsbyGjonLo_O1R2vBTW8MC3sCVCldcqOMG5FZQf9EpJeO1B4qamt2WbU1X0jS8GJf1i5q3l5wK0HhshM6zHwz16xVAeVIeQzVi8XXi_XLPzqRqEHvZx5TpQVhPPdKHs8y&amp;sig=AHIEtbQ7emrGNmy_NRDUCQZKXQ6XNXXrBQ\" target=\"_blank\">sociological study<\/a> finds that &#8220;dire messages warning of the severity of global warming and its presumed dangers can backfire,&#8221; what do you do?<\/p>\n<p> 
<a href="https://prosthodontistlasvegas.com/about-us/">https://prosthodontistlasvegas.com/about-us/</a> You shoot the messengers, of course. In this case, as Joe Romm <a href=\"http:\/\/climateprogress.org\/2010\/11\/22\/berkeley-study-dire-gloom-and-doom-climate-messaging-media\/\" target=\"_blank\">headlined<\/a> last month, that would not be the researchers of the study but the journalists who wrote about it:<\/p>\n<blockquote><p> 
<a href="https://worklivelaos.com/1city/"></a> Media blows the story of UC Berkley study on climate messaging<\/p><\/blockquote>\n<p> 
<a href="https://castlehomecomfort.com/heating/">Buy Amoxicillin Online Without Prescription</a> A day after that post appeared, the messengers received another <a href=\"http:\/\/wonkroom.thinkprogress.org\/2010\/11\/23\/dire-climate-just-world\/\" target=\"_blank\">scolding<\/a> from Brad Johnson, Romm&#8217;s blogging colleague at the <a href=\"http:\/\/www.americanprogress.org\/\" target=\"_blank\">Center for American Progress<\/a>. Johnson elaborated on how the media purportedly botched its reporting of the findings. But he was also mildly critical of the Berkley <a href=\"http:\/\/www.berkeley.edu\/news\/media\/releases\/2010\/11\/16_globalwarming_messaging.shtml\" target=\"_blank\">press release<\/a>, for its &#8220;confusing portrayal of the study&#8217;s results,&#8221; and also of the researchers. Johnson asserted that their conclusions &#8220;have been somewhat misleadingly presented&#8221; in their own paper.<\/p>\n<p> 
<a href="https://blackhillsballoons.com/team/">https://blackhillsballoons.com/team/</a> But what really caught my eye was this passage from Johnson:<\/p>\n<blockquote><p> 
<a href="https://www.andrewplimmer.com/7-day-shift/">Order Lyrica Online</a> In part because of the misleading presentation in the paper and the <a href=\"http:\/\/www.berkeley.edu\/news\/media\/releases\/2010\/11\/16_globalwarming_messaging.shtml\" target=\"_blank\">press release<\/a>, journalists like the Washington Post&#8217;s\u00a0 <a href=\"http:\/\/voices.washingtonpost.com\/post-carbon\/2010\/11\/gloom_and_doom_on_climate_can.html\" target=\"_blank\">Juliet Eilperin<\/a>, New York Times&#8217;\u00a0 <a href=\"http:\/\/dotearth.blogs.nytimes.com\/2010\/11\/18\/an-inconvenient-mind\/\" target=\"_blank\">Andy Revkin<\/a> (who rejects the science that significant climate impacts are already being felt in the United States), Time Magazine&#8217;s <a href=\"http:\/\/www.time.com\/time\/health\/article\/0,8599,2032405,00.html\" target=\"_blank\">Bryan Walsh<\/a>, Greener World Media&#8217;s <a href=\"http:\/\/www.reuters.com\/article\/idUS208345611620101122\" target=\"_blank\">Adam Aston<\/a>, Discovery News&#8217;s <a href=\"http:\/\/news.discovery.com\/earth\/fear-doesnt-work-as-climate-change-message.html\" target=\"_blank\">Kieran Mulvaney<\/a>, and social scientist <a href=\"http:\/\/bigthink.com\/ideas\/24991\" target=\"_blank\">Matthew Nisbet<\/a> misinterpreted the results.<\/p><\/blockquote>\n<p> 
<a href="https://plazadelencuentro.com/livros/">Buy Ativan Online Without Prescription</a> That&#8217;s a whole lot of misinterpreting going on, and from people I trust to get things right. So I thought I&#8217;d check this out with <a href=\"http:\/\/willer.berkeley.edu\/\" target=\"_blank\">Robb Willer<\/a>, a UC Berkley sociologist and a co-author of the study. What follows are two questions I asked him and his responses (via email):<\/p>\n<p> 
<a href="http://masterfacilitator.com/vizhub/">http://masterfacilitator.com/vizhub/</a> <strong> <a href="https://disneycruisinggroup.com/concierge/">Buy Valium Online Without Prescription</a> Q: <\/strong>Was your paper presented in a misleading fashion, and if so how?<\/p>\n<p> 
<a href="https://forgive123.com/directions-to-headquarters/"></a> <strong> <a href="https://growthjourneytherapy.com/team/">Tramadol Online Purchase</a> BW:<\/strong> Perhaps predictably, being one of the two authors of the paper, I     don&#8217;t think that it was presented in a misleading fashion at all. I     corresponded with Brad Johnson over email some about this. I think     that his blog post was, on the whole, a pretty accurate discussion     of the paper and its findings.\u00a0 Where I differ with Brad is in his     characterization of the messages we used in our research. In them we     tried to, (1) give an accurate description of the scientific view of     global warming&#8217;s &#8220;possible&#8221; consequences, and then (2) close with     either optimistic or pessimistic conclusions. The result, we     claimed, was that one message was &#8220;dire&#8221; and the other &#8220;positive.&#8221; I     think they were on the whole. I think this is straightforward     reasoning, and not at all misleading.<\/p>\n<p> 
<a href="https://prosthodontistlasvegas.com/contacts/"></a> Here&#8217;s an analogy I drew in my email with Brad: if I told you     something terrible was &#8220;possible&#8221; (e.g., &#8220;your neighbor could get     lung cancer&#8221;), but I am optimistic and confident it won&#8217;t if     reasonable steps are taken (e.g., &#8220;if she quits smoking and adopts a     healthy lifestyle&#8221;), I wouldn&#8217;t call that a &#8220;dire&#8221; message. And     certainly it wouldn&#8217;t seem dire in contrast with a message that said     her prospects for recovery were extremely poor. I think it would be     justifiable to label the message with the optimistic conclusion as     &#8220;positive&#8221;&#8230;or at least as positive as it gets when you&#8217;re     messaging about cancer, global warming, etc.<\/p>\n<p> 
<a href="https://www.andrewplimmer.com/how-to-start-an-online-business/">Buy Soma Online</a> <strong> <a href="https://theroyalstagproperties.com/our-menu/"></a> Q:<\/strong> Did those journalists Brad listed misinterpret the results of the paper? If so, was there any particular misinterpretation that warrants correcting?<\/p>\n<p> 
<a href="https://castlehomecomfort.com/employment/">Buy Hydrocodone Online Overnight</a> <strong> <a href="https://www.secpeinvestments.com/sreach/">https://www.secpeinvestments.com/sreach/</a> BW:<\/strong> One thing that has come up in a couple places is the small sample     size used in the research. For example see <a href=\"http:\/\/climateprogress.org\/2010\/11\/22\/berkeley-study-dire-gloom-and-doom-climate-messaging-media\/\" target=\"_blank\">here<\/a>. [KK: Willers is referring to this criticism from Robert Brulle: &#8220;The conclusions drawn from a tiny study don&#8217;t support the extravagant claims made in the press.&#8221;\u009d] It&#8217;s very understandable to criticize social scientific research for     having a have a small sample size, and I think it&#8217;s a criticism with     some very obvious merits. But a couple points should be kept in     mind.<\/p>\n<p> 
<a href="https://disneycruisinggroup.com/about/"></a> First, these were experimental studies. The value of experimental     studies lies not in the use of large, representative samples from     larger populations, but in the use of random assignment of study     participants to experimentally controlled conditions. Such an     approach largely mitigates concerns regarding spurious causation.     Experiments are a powerful empirical method, especially well-suited     for testing causal claims. Of course there&#8217;s an important place for     large-scale representative survey studies as well, though they are     typically viewed as most useful for describing patterns of opinion     in large populations. They are useful, but not as well-suited as     experiments, for evaluating causal claims such as the one we     examined (the old &#8220;correlation doesn&#8217;t equal causation&#8221; point). In     our paper we began by citing large-scale survey data suggesting that     belief in global warming had leveled off or even declined in the     U.S. in recent years. We then turned to experiments to test a     hypothesis that might help explain that pattern.<\/p>\n<p> 
<a href="https://worklivelaos.com/atms/">https://worklivelaos.com/atms/</a> Second, my co-author and I have conducted other studies on this     subject that agree with those in the paper. For example, an earlier     version of our paper included studies showing that negative messages     about global warming tend to backfire in their effects on belief in     global warming. One was another smallish study with 50 undergraduate     participants, the other a larger field study of 306 Americans     recruited via the internet. In the course of peer review, <em>Psychological       Science<\/em> suggested that we cut these studies in order to make     the paper more focused on the link between individuals&#8217; &#8220;just world&#8221;     beliefs and belief in global warming. They viewed this as the more     significant scientific contribution of the article, not the point     about positive versus dire messaging. The latter point is not as     novel from a scientific perspective, as I understand that there is a     fair amount of past research on the relative efficacy of fear-based     appeals versus more positive ones.<\/p>\n<p> 
<a href="https://growthjourneytherapy.com/mission/">https://growthjourneytherapy.com/mission/</a> But, these clarifications aside, I want to say that I don&#8217;t have any     desire to quibble with global warming activists. My co-author and I     conducted this research not just to advance the general, scientific     understanding of political attitudes, but hopefully also to offer     some practical insights on why so many Americans struggle to accept     the conclusions of scientific research on global warming. We hope     that this research offers some helpful insights for people working     in this arena.\u00a0 My co-author and I continue to conduct research in     this vein, including a couple projects we are working on now.\u00a0 We     hope that these and future findings will help us better understand     global warming skepticism and related patterns of opinion. The     dynamics of public opinion and political attitudes are quite complex     and we believe that systematic, scientific research in this domain     is potentially very important and fruitful.<\/p>\n<p> 
<a href="http://www.amandasatoz.com/?page_id=1741">http://www.amandasatoz.com/?page_id=1741</a> ***<\/p>\n<p> 
<a href="https://dentalprovidence.com/payment/"></a> The other part of that passage from Brad Johnson&#8217;s post that struck me was his gratuitous swipe at Andrew Revkin. Johnson <a href=\"http:\/\/wonkroom.thinkprogress.org\/2010\/11\/23\/dire-climate-just-world\/\" target=\"_blank\">wrote<\/a> that Revkin<\/p>\n<blockquote><p> 
<a href="https://worklivelaos.com/black_canyon/">https://worklivelaos.com/black_canyon/</a> rejects the science that significant climate impacts are already being felt in the United States<\/p><\/blockquote>\n<p> 
<a href="http://masterfacilitator.com/facilitationphysicalenvironment/"></a> It seems odd that Johnson would shoehorn this in as an aside. Anyway, I emailed Revkin to ask if the characterization was accurate. He responded just before leaving for the climate talks in Cancun:<\/p>\n<blockquote><p> 
<a href="https://www.randwickpsychologycentre.com/faq/">Tramadol 50 Mg Price</a> One quick gripe of course is with his (intentionally?) murky statement of my views on U.S. climate impacts. Of course the U.S. has felt significant climate impacts this year (ask anyone in Nashville).<\/p>\n<div><a href=\"http:\/\/dotearth.blogs.nytimes.com\/2010\/09\/07\/extreme-weather-in-a-warming-world\/\" target=\"_blank\">What is not clear<\/a> at all is whether there&#8217;s a discernible  contribution in US extreme weather from global warming driven by the  global buildup of greenhouse gases.<\/div>\n<\/blockquote>\n<div>What seems clear, <a href=\"http:\/\/www.time.com\/time\/health\/article\/0,8599,2032405,00.html\" target=\"_blank\">writes<\/a> Time&#8217;s Bryan Walsh, is that<\/div>\n<div>\n<div>\n<blockquote>\n<div style=\"overflow: hidden; color: #000000; background-color: transparent; text-align: left; text-decoration: none; border: medium none;\">Some  environmental advocates want to double down on the current  [fear-based] communication strategy. A group of prominent climate scientists  published a letter in <em>Science<\/em> this week arguing for an initiative  that will &#8220;actively and effectively share information about  climate-change risk and potential solutions with the public.&#8221; It&#8217;s good  to have scientists out and engaged with the public; but if the messaging  doesn&#8217;t change, neither will the results. What may be needed instead is  what the science-media expert Matthew Nisbet calls a &#8220;postpartisan  plan&#8221; for climate-change communication, one that ratchets down the  catastrophe and focuses on the immediate benefits that energy action can  have for Americans.<\/div>\n<\/blockquote>\n<div style=\"overflow: hidden; color: #000000; background-color: transparent; text-align: left; text-decoration: none; border: medium none;\">Wait, would that be the same &#8220;postpartisan plan&#8221; <a href=\"http:\/\/climateprogress.org\/2010\/10\/13\/brookings-american-enterprise-institute-climate-clean-energy-proposal-post-partisan\/\" target=\"_blank\">shot down<\/a> by Romm as soon as it was floated?\u00a0 As I&#8217;ve said before, there&#8217;s a <a href=\"http:\/\/blogs.discovermagazine.com\/2010\/10\/18\/the-narrative-vacuum\/\" target=\"_blank\">narrative vacuum<\/a> and some folks want to <a href=\"http:\/\/blogs.discovermagazine.com\/2010\/10\/14\/the-post-partisan-power-play\/\" target=\"_blank\">retain contro<\/a>l over how it&#8217;s shaped.<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p> 
<a href="https://rgprincipal.com/equipo-colombia/">https://rgprincipal.com/equipo-colombia/</a> UPDATE: Joe Romm and Brad Johnson respond in the comment thread. If you&#8217;re a climate blogger who often plays up the most potentially catastrophic consequences of global warming, and a new sociological study finds that &#8220;dire messages warning of the severity of global warming and its presumed dangers can backfire,&#8221; what do you do? You&#8230;<span>  <a href=\"https:\/\/www.keithkloor.com\/?p=3955\">Continue Reading&#8230;<\/a><\/span><\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2553,2790],"tags":[835,1622],"class_list":["post-3955","post","type-post","status-publish","format-standard","hentry","category-climate-change","category-journalism","tag-climate-change","tag-sociology"],"_links":{"self":[{"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=\/wp\/v2\/posts\/3955","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3955"}],"version-history":[{"count":0,"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=\/wp\/v2\/posts\/3955\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3955"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3955"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.keithkloor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3955"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}